Cupertino Store

Wow Cool | Alternative Comics Bookstore & Newsstand


21607B Stevens Creek Blvd.
Cupertino, CA 95014 map
(408) 921-5164

Hours: Tues – Sat – Noon-6pm

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Wow Cool | Alternative Comics is a small bookstore and newsstand specializing in art and comics located in the historic Monta Vista neighborhood of Cupertino in west Santa Clara County. We offer Comics, Books, Vinyl Records, Posters and more from a wide range of independent and local artists. Featured publishers include Alternative Comics, Top Shelf Productions, Koyama Press, Ad House Books, PictureBox, Drawn & Quarterly, Last Gasp and Fantagraphics. We have the largest selection of self-published and micro publisher comic books you can find in Silicon Valley; including hard to find books by Michael DeForge, Kate Beaton, Gabrielle Bell, Brandon Graham, Brian Chippendale, Hellen Jo, Matt Furie and hundreds of others.

We are right off of the CA-85 Cupertino/Stevens Creek exit near the intersection with I-280. Look for the giant Paul & Eddie’s sign — we are in the same parking lot — way around the back of the Share World building. If you are driving between San Francisco and Los Angeles, we are on your route.

The store shares space with the two companies that give it their names: Alternative Comics – publisher of cool creator-owned comics and graphic novels since 1993; and, Wow Cool – multiple media studio and mail-order house in operation since 1988.


Our store mural was painted by Tom Hart – creator of Hutch Owens and director of SAW – the Sequential Artists Workshop. The painting portrays various characters from Alternative Comics published books, including Magic Whistle by Sam Henderson, Slowpoke by Jen Sorensen, Detour by Ed Brubaker, True Swamp by Jon Lewis, Urban Hipster by Greg Stump and David Lasky, Quit Your Job by James Kochalka and Yikes by Steven Weissman.


Our Cupertino store also carries a wide variety of current magazines including Maximum RockNRoll, Wax Poetics, Juxtapoz, Hi-Fructose, Kung Fu Tai Chi and Lucky Peach. There are many other items that are only available from us here, including rare and out-of-print art books, used manga and science fiction paperbacks, posters and prints, books signed by the author and much more. We also have the World’s Most Awesome Bargain Bin™.


We don’t just carry comics. There is also a large selection of zines and other books that don’t have quite so many pictures in them. The shop stocks the latest issues of Cometbus, Doris, Fluke, King Cat and many other zines. We also offer back issues and collections of those zines and others, including Scam, Ben Is Dead and Dishwasher. Dig a little deeper and you will find small press offerings from the likes of Neil Gaiman, Michel Gondry and Robert Crumb.

The store is also an art gallery. the walls are covered floor to ceiling with posters, prints and drawings by dozens of artists, including limited screen prints by James Kochalka, Aaron Renier, Brian Ralph, Chuck Sperry and Bryan Lee O’Malley. The store will be hosting curated seasonal exhibits of visual and electronic art.

The Wow Cool | Alternative Comics shop accepts cash, check, PayPal and all major credit cards.

Our store computer is a Raspberry Pi® | Find us on Rastrack

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